Transport as a branch of industry that nowadays considerably developed in miscellaneous ways. First and foremost, we are able to find out it owing to analysis of increasing number of vehicles available. Besides, we have to also remember that they are much more comfortable than ever in the past. Another influential difference between cars produced currently and those, which were distributed in the past, is that they are currently equipped with miscellaneous modern alternatives such as for example GPS or air conditioning.

According to the one of the most important rules of economics, the greater is the demand, the smaller is the price, which proves that more and more people are in general able to afford them. Furthermore, the rivalry in the automotive industry has significantly grown. Therefore, a variety of various corporations such as inter alia BMW, Opel, Volkswagen etc. had to develop their offer so that they could remain on this market. Investments in innovations are mostly thought to be one of the most important keys to achieve successes in this field. In terms of automotive industry it is discover by different marketing experts that the more innovations are included in an automobile, the more is it likely to develop its image in the eyes of clients.

Another crucial fact referred to cars and other means of transport is that one of the factors that play increasingly important role in choices of miscellaneous clients is whether an automobile is known to be ecological or not.

Hence, a variety of companies tend to promote miscellaneous aspects of a car, which would prove that it for instance generates considerably less greenhouse gases by putting different eco labels. It has been proved by different specialists that it is an increasingly influential element, which plays an important role regards choices of great percentage of customers. To sum up, car market is thought to be one of those that has a quite promising future, even though the global economy still is in crisis.